MAN UITP Summit 2023

In the heart of the bustling city of Barcelona, the MAN Busworld stand stood as a beacon of innovation and progress at the renowned trade show. A testament to the brand’s commitment to advancing the world of transportation, the stand’s meticulous design and strategic layout captured the essence of modern mobility solutions.

The stand’s layout was a carefully choreographed by MAN’s agency, highlighted by the fact that a&a_expo, managed to build this project within an short span of three days.

The collaboration between the agency and a&a_expo was dedicated to showcasing different aspects of MAN’s cutting-edge technologies and visionary concepts. The central area featured a towering multimedia screen, displaying captivating visuals that told the story of MAN’s journey towards sustainable and efficient transportation solutions. This digital centerpiece served as the focal point, drawing visitors into the world of MAN’s innovation.